Event Calendar: Process & Policies

The School of Business utilizes the University’s Event Calendar system (events.uconn.edu) for submitting, maintaining, and advertising events. This is a free tool available to any University of Connecticut program, department, or group.

Key Benefits of the Tool:

  • Centralization: A single location for submitting events to multiple calendars across the School and University for consistency and cross-promotion.
  • Efficiency: Streamlines management by providing one place to submit and edit event details.
  • Accessibility: Anyone with a NetID can submit an event.
  • Oversight: Allows for event approval by calendar admins/managers before broadcasting.
  • Integration: Automatically displays events on program/department sidebar calendars.
  • Subscription Options: Users can subscribe via weekly email, RSS feed, or iCal.
  • Promotion: Automatically pushes events to the School’s Office of Communications for further promotional opportunities (articles, press, etc.).

Participating School of Business Calendars:

  • School of Business
  • Accelerate UConn
  • Accounting Department
  • Alumni (School of Business)
  • Business Career Center
  • Business Connections House
  • Business Diversity
  • Center for Real Estate and Urban Economic Studies
  • CIBER
  • Connecticut Center for Entrepreneurship and Innovation
  • Connecticut Small Business Development Center
  • Entrepreneurship Bootcamp for Veterans with Disabilities
  • Executive MBA
  • Finance Department
  • Full-time MBA Program
  • Graduate Business Association
  • Graduate Business Programs (Recruitment)
  • Graduate Business Students
  • Graduate Entertainment & Media Association
  • Management Department
  • Marketing Department
  • MSBAPM
  • Multicultural Business Society
  • Operations and Information Management (OPIM)
  • OPIM Innovate
  • Part-time MBA Program
  • Ph.D. Program (School of Business)
  • SCOPE
  • Student Managed Fund
  • Undergraduate Programs Office (School of Business)
  • Workforce Capacity Development

Managing Your Calendar

  • Requesting a Calendar: To display a calendar on the School’s website and sync with the Office of Communications, contact communications@business.uconn.edu to request a new calendar before contacting University Events.
  • Deletion: To remove an existing calendar, contact communications@business.uconn.edu. Note that UITS may delete calendars that remain inactive for one year.

Event Submission Instructions

Please use the Event Submission Form to submit new events to School of Business calendars.

Alternative Submission Method: If your event is not owned by a School of Business entity, you may submit directly through the University system:

  1. Go to events.uconn.edu.
  2. Click Submit Event.
  3. Log in using your NetID.
  4. Fill out all event details and click Submit Event.

Approval and Editing

  • Approval: Admins and Managers of selected calendars must approve the event before it appears.
  • Editing: Only admins/managers of the primary calendar can edit an event.
    • If you are the admin: Log in to the Control Panel, select the event, and edit. Edits are automatically approved on your calendar.
    • If you are not the admin: Contact the primary calendar admin to request changes. A list of admins is available at events.uconn.edu/contact.
  • Syncing: Edits show on all instances where the calendar is displayed but must be re-approved by secondary calendars before appearing there again.

Calendar Entry Guidelines

Content Fields

  • Event Description: Briefly describe the event and explicitly state the target audience (e.g., undergraduate, graduate, alumni, by-invitation-only).
  • Primary Calendar: If you do not manage a calendar, select “School of Business” for school-wide events. If you do manage a calendar, select your own as the primary to maintain editing rights.
  • Secondary Calendars: You may select up to five (5) additional calendars for cross-promotion.
  • UConn Master Calendar: Check this box to feature your event on the University-wide Master Calendar.

What to Post

All events should be posted regardless of audience, including:

  • By-invitation-only events (e.g., Hall of Fame)
  • Members-only meetings (e.g., club meetings)
  • Paid events (e.g., specific alumni events)
  • Audience-specific events (e.g., MBA or student events)

Note on Closed Events: Clearly state the audience (e.g., “This event is by invitation only. Please contact [Name] for details”). You may withhold specific locations or registration links if necessary. Posting these events serves to inform specific groups and demonstrate the School’s diverse activity.

Deadlines and Marketing

  • Deadlines: It is appropriate to post deadlines (e.g., Scholarship Application Deadline) on the actual date they are due. Do not submit recurring weekly events to promote a single future deadline.
  • Event vs. Promotion: Calendar items must reference a specific event on a specific date.
    • Correct: “Seminar on How to Use LinkedIn for Business”
    • Incorrect: “Join our LinkedIn Group!”
  • Marketing: For news items or general marketing, contact communications@business.uconn.edu.

Cross-Promotion

Commonly used secondary calendars include Student Activities, Graduate School, Alumni Association, Academic Calendar, Career Services, and various Campus or Diversity groups.

FAQ

Does the calendar system handle room reservations or registrations? No. The event calendar is strictly for promotion. Room reservations and registration management must be handled through separate systems.